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Meet Our Team

Mr Adams, Akinwale
Managing Principal

Akinwale Adams

MBA, PMP 15+ years in Media Monitoring & Start-Up Growth

Akinwale Adams is a Serial Entrepreneur who is never afraid to start something new. A firm believer of the Ubuntu Philosophy, Social Democrat and Technophile. With 15+ years of work experience covering Business Development, Go to Market Strategy Development and Execution, Media and Marketing Research, Media Monitoring and General Management, he has extensive experience across West & Central Africa building businesses from scratch.

Founder and Managing Partner, ForteCate, Co-Founder & Group Managing Director, Maverick Media Monitoring. Prior to this role, Adams led Media Trak Chana, as well as Media Monitoring Services Ltd. (Ghana & Cote d'Ivoire) delivering monthly Media Compliance & Evaluation for brands as well as Audience Measurement data cum products survey for the markets.

Adams is a member of the Nigerian Institute of Management (NIM) & Chartered Institute of Marketing Ghana (CIMG). He holds an MBA specializing in Marketing management from LAUTECH, Nigeria.

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